Blog

One of our core values in Next Brain, along with the flexibility and constant actualization of tools and professionals is our love to share and open educative spaces for anyone who wants to know more about machine learning, desicion making and latest technologies.

How to Use Predictive Analytics to Reduce Churn

In today’s fiercely competitive business environment, mastering the art of customer churn analysis isn’t just beneficial—it’s essential for survival and growth. Customer churn, or the […]

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Exploring the Scope and Implications of the EU AI Act

Recognizing AI’s significant influence, the European Union has taken a pioneering role with the introduction of the EU AI Act. This landmark legislation aims to […]

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Could an AI Software Engineer Like Davin Replace Human Coders?

In the rapidly evolving tech landscape, Cognition unveils “Devin” – a cutting-edge AI engineered to significantly surpass traditional software engineering tools. Spearheaded by visionary Scott […]

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Future of AI in disaster management

In recent years, natural disasters have affected millions worldwide, a trend that’s only intensifying with the impacts of climate change. The United Nations has reported […]

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Empowering Predictive Maintenance with Artificial Intelligence

In today’s dynamic economic landscape, businesses are continually seeking innovative strategies to optimize expenses and extend the lifecycle of their assets. Predictive Maintenance emerges as […]

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How Can AI Enhance Your Stock Portfolio in 2024

The hedge funds and trading firms employ artificial intelligence (AI) to secure even the slightest edge in rapidly changing markets in order to enhance their […]

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The Benefits of Synthetic Data in Healthcare

In the realm of healthcare, data is the linchpin that drives innovation, enhances public health outcomes, and spearheads the development of groundbreaking treatments. Access to […]

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Mastering Machine Learning: A Comprehensive Guide to Algorithms

At the heart of machine learning lies a fundamental concept: algorithms. These sets of instructions guide computers to perform tasks, from simple calculations to complex […]

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Best Data Protection Practices for Utilizing AI

As the digital age propels forward, businesses are increasingly leveraging artificial intelligence (AI) to drive efficiency and gain a competitive edge. A staggering 97% of […]

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The Potential of Synthetic Data: No, It’s Not “Fake” Data

In the rapidly evolving landscape of AI and data science, the advent of synthetic data marks a significant milestone, heralding a new era of innovation […]

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Exploring the Future: Top AI Trends in 2024

In the ever-evolving landscape of Artificial Intelligence (AI), 2024 stands out as a year of significant advancement and recalibration. From the integration of AI in […]

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How AI Transforms Data Visualization

The generation of data is growing exponentially, the figures provided by Statista are staggering. By 2025, it’s expected that the world will generate more than […]

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Claude 3 vs. GPT-4: A Comprehensive Showdown

In the rapidly evolving landscape of artificial intelligence, the release of Claude 3 marks a significant milestone, pitting it directly against OpenAI’s formidable GPT-4. This […]

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Avoiding Mistakes in Data Analysis: The Role of AI Predictive Analytics

The journey through data to derive meaningful insights is fraught with potential errors. From misinterpreting data to overlooking key variables, the path to accurate analysis […]

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Andrew Ng’s Vision for AI’s Future: Unlocking Agentic Workflows

In an enlightening discussion at Sequoia, Andrew Ng, a renowned figure in artificial intelligence, shared his optimistic vision for AI agents, highlighting their transformative potential. […]

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Predictive Analytics Revolutionizing Insurance Industry

In insurance sector, predictive analytics stands out as a game-changer. By leveraging the power of artificial intelligence (AI) and machine learning (ML), the industry is […]

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How to Use Marketing Mix Modeling to Forecast Baseline Sales Effectively

In the dynamic field of marketing, uncovering your brand’s baseline sales is akin to finding a treasure map. It’s the key to understanding the essence […]

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The Rise of AI Adoption in Europe

In an era where technology evolves at an unprecedented pace, artificial intelligence (AI) has emerged as a beacon of innovation and efficiency. A groundbreaking report […]

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Transforming Supply Chain Management with AI

In the face of complex challenges within supply chain operations, such as demand forecasting, production planning, and risk management, business leaders often encounter difficulties. Traditional […]

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5 Key Strategies to Boost AI Adoption Among Employees

Despite its benefits, the adoption of AI technologies often encounters a significant roadblock: a lack of trust and understanding among employees. The latest survey by […]

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Unlocking AI’s Full Potential in Marketing Beyond ChatGPT

Why digital marketers must expand their horizons beyond ChatGPT and integrate various AIs to enhance their marketing campaigns. Thanks to OpenAI, the brains behind ChatGPT […]

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How to Leverage AI Without Breaking the Bank

Generative AI stands out as a groundbreaking advancement, offering unprecedented capabilities in content creation, data analysis, and automation. However, as organizations race to integrate these […]

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The Power of Generative Business Intelligence for SMEs

The emergence of generative business intelligence (BI) is leveling the playing field, offering SMEs a golden opportunity to harness their data for strategic decision-making. Generative […]

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Optimize Your Conversion Rate with Marketing Mix Modeling

In today’s digital marketing landscape, understanding and enhancing your conversion rate is paramount. Enter the groundbreaking approach of Marketing Mix Modeling (MMM), which elevates our […]

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Empowering Your Business for the Future through Building an AI-Driven Innovation Culture

In today’s rapidly evolving business landscape, staying ahead of the curve necessitates a proactive embrace of the transformative potential of artificial intelligence (AI). However, the […]

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Understanding the Data Dynamics in AI: The Challenge of Data Consumption Outpacing Generation

In the rapidly evolving landscape of artificial intelligence (AI), an intriguing dilemma emerges: AI systems now consume data more quickly than we can generate it. […]

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iQcodex and Nextbrain Announce Strategic Partnership, Launching iQprequel

London, New York, Madrid – 29/02/2024 iQcodex and Nextbrain are thrilled to announce a strategic partnership that will pave the way for the creation of […]

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Leveraging Counterfactual Analysis in Mortgage Data with NextBrain AI

In the evolving landscape of data analytics, counterfactual analysis emerges as a powerful tool for understanding the impact of hypothetical scenarios on real-world outcomes. Particularly […]

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Why NextBrain AI is Your Comprehensive Enterprise Solution

Unlike conventional tools like ChatGPT, NextBrain AI is a comprehensive enterprise platform designed to manage every aspect of AI application in your business. From automated data loading […]

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Understanding Price Sensitivity: A Key Element in Boosting Sales

Price sensitivity is critical for businesses who want to increase sales and customer retention. pricing sensitivity describes how sensitive consumers are to changes in a […]

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Explore How No-Code Machine Learning Empowers Non-Technical Staff.

Technology can be transformative and powerful; not just developers can take advantage of it. Non-technical people also have access to no-code machine learning platforms that […]

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The Benefits of Using Marketing Mix Modeling to Optimize Marketing Strategies

Marketing mix modeling has long been used by companies to assess the return on their marketing investments. First popularised by large multinational Consumer Packaged Goods […]

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Automating Machine Learning with No-Code AI: Why Businesses Should Pay Attention

Platforms that do not require traditional coding enable non-technical people to easily create machine learning models using intuitive graphical user interfaces, making these tools perfect […]

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No-Code AutoML: Bridging the Gap Between Data Scientists and Business Users

Many C-suite and high-level executives who lead today’s corporations are unfamiliar with coding; it can be challenging to find anyone who does not appreciate and […]

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The Benefits and Limitations of Using Synthetic Data in Machine Learning

Data is everywhere we look – from social media posts and purchases online to our everyday interactions on the street and workplace. With access to […]

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How to Leverage Marketing Mix Modeling for Data-driven Decision Making

Marketing Mix Modeling can best be introduced through John Wanamaker’s famous quote: “Half of my advertising money goes down the drain; unfortunately, I have no […]

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No-Code AI for Social Media Marketing: How to Optimize Your Campaigns

Have you been curious to understand how Artificial Intelligence (AI) is revolutionizing everyday lives? AI is quickly becoming part of society – from medical diagnosis […]

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No-Code AI: An Invaluable Resource for Data and Document Automation

Digital content production has increased rapidly across industries and countries over recent years, producing enormous amounts of data in numerous formats that vary both in […]

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Marketing Mix Modeling as a Tool for CPG Marketing

Most CPG marketing teams rely on primary and secondary research data to optimize their marketing tactics, yet many neglect the importance of considering outreach marketing […]

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How Machine Learning is Transforming Business in 2023

Machine learning (ML), a type of artificial intelligence, has become an invaluable asset for business innovation. Machine Learning enables machines to recognize patterns and make […]

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Introducing the open source project nbsynthetic

nbsynthetic : A Simple and Robust Unsupervised Synthetic Tabular Data Generation Python Library NextBrain.ai presents nbsynthetic, an open-source project that aims to provide a simple […]

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Synthetic Data Generation for Digital Marketers and Brand Strategists

Digital marketing and brand strategy present significant challenges for marketers and strategists amid evolving trends and consumer behaviors. Success depends on reaching the right audience […]

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Understanding Column Importance in Machine Learning: Unveiling the Power of Feature Selection

Introduction Machine learning algorithms are only as good as the data they are fed. As data scientists and machine learning practitioners, we strive to uncover […]

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Can synthetic data redefine the course of AI?

” … as far as the propositions of mathematics refer to reality, they are not certain; and as far as they are certain, they do […]

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Why is small data important for your business?

“New ideas are sometimes found in the most granular details of a problem where few others bother to look.” — Nate Silver Most managers argue that […]

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Unlocking the Future of Marketing Mix Modelling

Marketing Mix Modelling or MMM, currently a hot topic for numerous reasons, is facing a critical challenge in the digital era. The proliferation of platforms […]

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We are on a mission to make NextBrain a space where humans work together with the most advanced algorithms to deliver superior game changing insight from data. We love No-code Machine Learning

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